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However, what really matters is the factory that is producing it. Whether it be Fricker, or another factory for that matter. For example, I will next use a factory that produces cases for Citizen and a few other more established brands..... yes, some that claim to be swiss made as well. The prices are double what we have paid, but from the samples we have received, the quality and precision is definitely higher.
I was just in a factory in HK assembling watches that were 'swiss made'. What they did was send the parts to switzerland to be put together and 'certified', then shipped back to HK to reassemble as the assembly there was bad and only more for show and certification. Is this the future we want as consumers? The level of deceit goes beyond what we think and alot of times it's just a marketing ploy. Look we have a 'swiss made' watch, they don't. You should pay more for it because of that.... ultimately as consumers, we should be the ones dictating demand not the other way around.
When you start out in this industry, especially without much experience like myself, you take the cheapest one that comes your way. Sometimes because of the low quantities we start producing we don't have much of a choice either.
Just saying that best X product is best made in X country doesn't solve any problems and don't lead to any improvements. It only leads to monopoly. What is needed more is education (both ways) and a willingness to change and learn.
What happened to SAS is unfortunate. Same can be said for CRUX. But it again goes to show the variety of brands and philosophy. Unfortunately, with sub-contract manufacturing, again regardless of country of manufacture, you are definitely open to these situations.
Last edited on Thu May 12th, 2011 08:18 pm by movas