View single post by Simon_Leung
 Posted: Fri Nov 9th, 2012 03:07 am
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Simon_Leung



Joined: Wed Mar 19th, 2008
Location: Richmond, Canada
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The History of Jaeger-LeCoultre:

In 1833, Antoine LeCoultre (1803–81) founded a small workshop in Le Sentier, Switzerland, for the manufacture of high-quality timepieces. In 1844, he measured the micrometre (μm) for the first time and created the world's most precise measuring instrument, the millionometer, capable of measuring to thousandths of a millimetre. In 1847, LeCoultre developed a system that eliminated the need for keys to rewind and set watches, using a push-piece that activated a lever to change from one function to another.

LeCoultre as a Manufacturer:

Antoine's son, Elie LeCoultre, desired to control all stages of timepiece production, so in 1866 he transformed his workshop into a manufacture, allowing his employees to pool their expertise under one roof. In 1870, LeCoultre began using mechanized processes to manufacture complicated timepiece movements. Within 30 years, LeCoultre had created more than 350 different timepiece calibers, of which 128 were equipped with chronograph functions and 99 with repeater mechanisms. From 1902 and for the next 30 years, LeCoultre produced most of the movement blanks for Patek Philippe of Geneva.


LeCoultre in North America:

Watches sold in North America were sold under the LeCoultre name from 1932 to approximately 1985. After that the Jaeger-LeCoultre name was adopted uniformly worldwide. According to factory records, the last movement to be used in an American LeCoultre watch shipped out of Le Sentier in 1976.

There is substantial confusion over the use of LeCoultre name for the North American market. Some collectors and misinformed dealers make the erroneous claim that the American LeCoultre has nothing to do with Jaeger-LeCoultre Switzerland. The confusion stems from the fact that, in the 1950s, the North American distributor of LeCoultre watches was the Longines-Wittnauer Group, which was also responsible for the distribution of Vacheron Constantin timepieces.

Collectors have confused this distribution channel with the manufacture of the watches. Outside the actual distribution channel, the LeCoultre product, at the manufacturing level, had nothing to do with either Longines, Wittnauer or Vacheron Constantin — with one exception of the "Galaxy", an upmarket mysterious dial diamond watch. According to Zaf Basha, Galaxy is a collaboration between Vacheron & Constantin and LeCoultre for the American market.

It has got LeCoultre in the front and Vacheron & Constantin — LeCoultre stamped on the case. In addition, the LeCoultre trademark was owned by the Société Anonyme de la Fabrique D'Horlogerie LeCoultre & Cie, Le Sentier. The LeCoultre trademark expired and was replaced by the Jaeger-LeCoultre trademark in 1985.

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Last edited on Fri Nov 9th, 2012 03:09 am by Simon_Leung