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| Posted: Sat May 31st, 2008 12:22 am |
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IanM
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Well, Murph - establish if you want a bricks and mortar, or internet-only presence, or a combination of the two. Research other businesses in the area who sell similar items. Don't look at things to sell to your friends - look at items for which there is new and ongoing demand. Add watch boxes and cigar cases, and don't make the items too gimmicky. Offer exceptional service. Back up your promises. Be fair and consistent. Other than that - surround yourself with items that mean something to you, and I am sure that they will mean something to your customers. Mate - it isn't advice, just a series of ramblings. But whatever your decision - good luck with it! Cheers - IanM
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