View single post by e.avery
 Posted: Wed Dec 31st, 2008 05:38 pm
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e.avery



Joined: Tue Apr 4th, 2006
Location: Kentucky USA
Posts: 2722
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Norman wrote: e.avery wrote: The real innovations in movement design are going to be in the areas of lubrication and extending the service intervals out past the 5 year interval.

That is a little surprising to me, these companys must make a bundle on service work.



There is no money in it for the OEM manufactures.  With the growth of the Oriental Co. using Swiss equipment and tech. the future selling points will be a higher numbers of higher precision, serviceable, and long lasting movements.

This is an emotion business, and time offers opportunity to form an emotional attachment to a time piece.  Quality is the new catch phrase they are moving out of the time where they were killing them selves pumping out high numbers of movements.

Happy New Year!!!:D:D:D