View single post by BENARUS
 Posted: Sun Jan 4th, 2009 04:07 am
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BENARUS



Joined: Wed Jul 9th, 2008
Location: Munich, Germany
Posts: 417
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thankyou.gif for your  2 Cents.

As the third Benarus will will be a bit less a tool diver I think a MOP could be a nice option. I have an Invitca with MOP and also a Bathys. Both dials are very nice especially in different lights.
  You are right, as I will always try to stay in the affordable $500 market  it will be difficult to make a GMT or Automatic Chrono. But exceptions can happen. (See the Fricker Diver)
 My favourite size is also 44mm , but  many ask for a 42mm case  as also for something larger and I think a 42mm is still a good size, the Barracuda is also only 42mm.
 
The second hand:
 The Barracuda and the Sea Devil second hand are not the same  (the one from the SD is smaller)For the third case I have planned a different style but hour and minute hand will be  the same and the 4 numbers are all the same style on every model.
 I will try to keep the hour/minute hands and numbers as something typical for Benarus but there can  be some exceptions sometimes.



JDBuckwell wrote:
My 2 Cents:

I believe using a unique dial color like a seafoam green is a smart move.

Leave the MOP for Invicta to play with—it just reduces the clean lines of a good tool diver.

Using an automatic GMT or Chrono movement is going to price it out of the "cool yet affordable" range, and considering the current economy, the sub $500 market is the only place you'd want to be in.

Keep Benarus Divers in the larger case sizes—sub 42mm cases just look "femme".

Lastly, (and most important in my book as a branding specialist), keep the unique second hand that you have been using for all of your divers. It is a distinctive, signature element. It is what drew me to buy your Barracuda, and It was the unique "signature" hands of the Doxa Divers that drew me, (and I know many others), to their watches.

Hope this helps Ralf...yourock.gif