View single post by bigrustypig
 Posted: Thu Nov 11th, 2010 07:54 am
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bigrustypig



Joined: Sat Apr 11th, 2009
Location: Auckland, New Zealand
Posts: 7504
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I don't think the case will prosper. None of the companies mentioned ever used the term Red Gold in the form of a proper noun that would allude to Solid 21. These companies use red gold rather as an adjective. I am darned sure Rolex uses the word "rose gold" and so does Patek and for sure even JLC. Rolex has patented Rolesor and Erachrom and note that nobody but nobody in the industry except Rolex itself uses the terms. I still have to remember a print ad or website of these brands use Red Gold to describe their rose gold or even remotely, red gold watches.

What's next? A suit for using White Gold? Note...it's a proper noun.