TimeTechTalk.com > Time Tech Talk > Time Talk > Interesting Oceanictime Teaser Article about a "Revived" Brand from the 50's & 60's |
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stew77 Admin
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Thought this article about a "revived brand from the 50's & 60's" coming soon with the unveiling of their website was an interesting teaser. http://oceanictime.blogspot.com/2011/01/revived-brand-from-50s-60s-coming-soon.html What I find most interesting is that the watch in the teaser (CAD view) bears a more than striking similarity to the vintage Rolex Submariner (for which Mkii recently did a homage of with the Kingston model). Don't know if the article is implying a new micro-brand, or if this will truly be a revived brand from the 50's & 60's, Any "in the know" WIS have any idea what 'Revived Brand' this might be? |
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Hammerfjord Moderator
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Seen that yesterday: Found nothing... |
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oagaspar Site Founder
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looks like someone is planning on making a vintage Rolie to me...much like the MKII Kingston...Sandoz is who comes to mind for me but again it's just another Rolex homage...so imo what's all the excitement about? |
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Hammerfjord Moderator
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When those homages come out, they are few, so prices are high...Then many case makers from HK are following and the prices are falling...Falling. Remember me the Panerai homage wave. It's cool at the beginning but right now: Where is the small companies's desire about new design and fresh blood in the watch industry????? Too many are going for the same old things: Again and again. |
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stew77 Admin
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Great comments guys...yes, for me it's not the thought that yet another company is going to be creating yet another Rolex homage. I'm more interested in what the revived brand may be... Oscar - I think your 'Sandoz' thought makes alot of sense...I couldn't come up with anything in my rookie WIS mind. |
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hoppes-no9 3T WIS
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Hammerfjord wrote: Where is the small companies's desire about new design and fresh blood in the watch industry????? IMO, this is what sets Benarus and Halios apart from most others. New designs with vintage roots, not just cookie-cutter copies. The Halios Laguna gets my heart rate up every time I see pics, and the Moray2 is sheer beauty, especially the brown dart dial. |
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zippofan 3T WIS
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I wish I could get my hands on a big crown/no shoulder sub style case as I have a build in mind and itching to get out the tools again. |
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oagaspar Site Founder
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if this old Swiss Watch brand being revived is run by the original owners or family of the brand than that would be interesting but if it's just another businessman Asian or otherwise as we have seen in the past buying up these lost prestigious watch company names in order to get immediate attention and legacy of the brand does anyone really care? |
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stew77 Admin
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oagaspar wrote: if this old Swiss Watch brand being revived is run by the original owners or family of the brand than that would be interesting but if it's just another businessman Asian or otherwise as we have seen in the past buying up these lost prestigious watch company names in order to get immediate attention and legacy of the brand does anyone really care? True that Oscar! ....It's the first scenario that you list that has me interested. |
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hoppes-no9 3T WIS
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I'd even go a step further and say that as long as it's current owners are watch enthusiasts -- which many of the smaller boutique manufacturers clearly are -- I'm interested. I agree that a group of investors with no interest in watches other than profit has no interest for me. The difficulty comes in discerning between the two. Presence and participation on the various watch forums would be a good indication. |
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Gregger 3T WIS
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I agree with the majority...just another homage...For all the money we've spent on the lookalikes we could have purchased the real deal!!! |
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shovel187 3T WIS
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Digging around for a while, the info i got is that this is being released/made by Techne watches. Of course it will be branded with whatever brand name they are reviving. So it sounds a little like the scenario mentioned above where instead of the original owners reviving a brand, someone has gotten the rights to an older brand name and will use it to get recognition, but watch has nothing really to do with the original brand history. I am tried of the copies.. uh ..er .. i mean "homages" and much prefer to spend my money with companies who take the time and effort to design their own original products. There are many good ones right here on this forum. |
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Paladin 3T WIS
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Here is an update on the mystery company; http://oceanictime.blogspot.com/2011/02/tarnan-oceanographer-intro.html |
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oagaspar Site Founder
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oh yah...Tarnan how could anyone have missed that....WTF are they? ...now that's a mystery.. |
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Hammerfjord Moderator
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Paladin wrote:Here is an update on the mystery company; Nonononono... With all the Swedish jokes we have here, I can't wear this watch! Someone may say that the tern craped on my sweep second handlaughing.gif ![]() Last edited on Tue Feb 1st, 2011 12:49 pm by Hammerfjord |
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oagaspar Site Founder
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here's a pic of one of their past watches...can't find any other history at this time...now we need to find a Viking model for you Will!!! Tärnan Formule MS 80 May 13, 2010 SOLDThe “Tärnan” was a popular brand during the 50ies and 60ies and was only sold on the Swedish market. During this time most of the brands made in Sweden was licensed from abroad and had Nordic names according to the nationalistic atmosphere like Birka, Runa, and Viking. This watch is from the 1960ies and is obviously inspired by racing, as can be seen on the yellow and black chess pattern and by the name formule MS 80. Size: 36mm (without crown) ![]() Photo by The Watching The Formule MS 80 watch was inspired by the Ford Cosworth powered racing car Matra MS80 that held great successes for Jackie Stuart and winning him the Formula One World Championship title in 1969. ![]() |
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stew77 Admin
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Paladin wrote: Here is an update on the mystery company; Thanks for the updated link Bill! Geez...the mystery company Tarnan???...hammer.gif... I guess I'm too much of a WIS rookie to be familiar with this revived swiss watch company from the 50's & 60's. |
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oagaspar Site Founder
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unless you lived in Sweden I doubt anyone remembers this brand which apparently was licensed from abroad...or in other words Asia?..maybe they should have revived the watch in the pic above instead of another Mil-Sub homage right on the heels of about a half dozen other vendors... "During this time most of the brands made in Sweden was licensed from abroad and had Nordic names" |
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Hammerfjord Moderator
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Seems to me that they just use an old Swedish name bought for peanuts to get away from another stamp... Well, the watch will wear "Swiss made" so they apparently meet the standard... |
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oagaspar Site Founder
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Hammerfjord wrote: Paladin wrote:Swedish jokes?...must be like Polish jokes here in the states... Q: How can you tell if there are Swedes on an oil rig? A: They are throwing bread up in the air, trying to feed the choppers. |
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Hammerfjord Moderator
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oagaspar wrote:Hammerfjord wrote:Paladin wrote:Swedish jokes?...must be like Polish jokes here in the states... Yes, I knew this one You can also sink Swedish submarines by sending divers knocking on the hatch Ok, let's try to be nice...And talk watches |
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