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IW 3T WIS 
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I was at the JA Show in New York today - its a Jewelry and Watch show open only to the trade. Anywho, one of the vendors there was Chase Durer (no, I'm not going to be selling them), but we were chatting a bit about Sellitas movements and thought they had some good info. They've been using them for a few years now (quietly), but have ramped up lately for obvious reasons. They are finding them to be quite reliable, even in the lower echelon grades. They are also selling, quite successfully, a Certified Chronometer using Sellita movements. Again, with great success. Just thought I'd share since we'll certainly be seeing more watch lines using them, and its good to know that a top notch company like C-D uses them. thanks- Marc http://www.longislandwatch.com |
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oagaspar Site Founder 
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We have been discuusing the Selitta SW200 for almost a year here to much distaste Marc :D |
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Skipdawg 3T WIS 
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Yea I saw a couple weeks back some selling on slop. And selling at the premium price of a Eta too. Pathetic. If they sold them for what they are a clone/generic that would be cool but what the hay I guess they have to try to make a buck too. :? I have seen a few selling watches with the Sellita's at the same or higher price of a watch with a Eta. Crazy! Sad thing is many folks are clueless to the difference. :( |
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oagaspar Site Founder
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Johnnyp is sending me a article someone wrote on a comparison of the SW200 and eta 2824-2 which states the Selitta is rough compared to the eta :P |
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canadajo 3T WIS 
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I have had dozens of 2824's with nary a problem ever !!!! I have had only one sw200 and I sold the watch ( mostly because of design but also because of the way it wound, and I also didnt like the way the hands flipped around when I set the time ) ...... I guess the proof will come out in the pudding but that will take time |
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srh_pres 3T WIS 
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I have one watch (that I know of) that has a newer SW200 movement in it (Ocean7 LM-2). I havent had any of the previously reported issues with it. The crown operates nicely (no wobble), winds smoothly and runs at about +10sec/day so far. hand6.gif |
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IW 3T WIS
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this I know, but I thought it may be interesting to here what others have to say about it. not everything is doom and gloom. is it taboo to discuss something in distaste??? cat28.gif O.A. Gaspar wrote: We have been discuusing the Selitta SW200 for almost a year here to much distaste Marc :D |
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Paxman 3T WIS 
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I've only got the one in my Invictum Roman Square which has proven to be solid and dependable. I imagine we'll be seeing plenty more of these in the future. I would always prefer an eta, but I do think many of the reported problems are due to the assembly of the final product and perhaps not the movement. I also don't think the movment or anything wih the movement in it are the equal of or warrant the same price as an eta based watch. Time will tell... |
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Skipdawg 3T WIS
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Well they have not been around near as long as Eta as far as I can see in from some googling. In time they may do well and in general may be a good movement. But to ask a price equal to the Eta in a watch is slapping the customers face. But because it is still a Swiss movement folks look to it over a Asian movement in many cases. And that Asian movement may actually be better right now. And cost allot less. The watch companies should prove to the customer first that it is a solid and reliable movement at a lower cost and them go up if the customer approves and agrees. Else the watch maker may be shooting them self in the foot ya know. ;) |
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OldeCrow 3T WIS 
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Actually Selitta has been around as long as ETA has. If you have owned very many decorated ETA movements chances are at least a few of them were actually decorated by Selitta, that is what they specialized in until very recently. The only reference I have for the Selitta is the few I have been invictamized by but I have also been inside of the ebay Gruens and the ETA movements in them aren't any better so I hardly think it's fair to say Selittas junker grade movements are worse than ETA's junker grade movements. Selitta has been working with ETA for a long time and they are certainly familiar enough with the movements to manufacture them entirely at the same quality levels that ETA did. I'm sure there will be some problems to work out as they do but don't make the mistake of dismissing them entirely or as a second rate manufacturer, it's just not true. If anybody with a modern Oris or Breitling has major complaints about their Selitta powered watch that would make a more suitable discussion about the quality of Selitta's movements since Oris and Breitling have both been useing Selitta for a year or better as a movement sourse and they both have used Selitta for years to do some of thier "in house" mods too. |
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Danny S 3T WIS 
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OldeCrow wrote:
Injecting this type of factual "perspective" helps me a great deal. After a handful of Orises (Orii?) I've been consistently pleased by their accurate troublefree operation. Good enough for me! hand6.gif |
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Scuba Steve 3T WIS 
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I have had absolutely no problems or issues with any Sellita movement watch I have owned. The only cruddy movement watches I have owned were Russian movements that took forever to get regulated. Once they were they were fine but I didn't think they were ever gonna fall into spec. |
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watchfixer 3T WIS
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From the current issue of iW magazine [url=javascript:emoticon('face4.gif', 'images/emoticons/face4.gif')]document.write(' [/url]'); Clarifies the misinformation in this and other threads about Sellita movements and what ETA will do to restrict the availability of their movements after 2010...SELLITA: Moving In by Elizabeth Doerr Viewed in a historical light, Sellita Watch Co. is one of the newer players in Switzerland’s movement market. It was founded in 1950 by Pierre Grandjean in La Chaux-de-Fonds as one of the independent companies specialized in the assembly of both manually wound and automatic ETA movements. This practice is age-old in Switzerland, with watch and movement assembly more often than not outsourced to specialists. During the quartz watch crisis of the 1970s and 1980s, Sellita was conscious of the comfortable and economic technology that electronic movements represented, but it never abandoned production of mechanical movements. Continuing to obtain components and supplies from ETA, Sellita remained one of the champions of the mechanical movement in this era. The modern era Sellita’s role in the Swiss watch industry had pretty much remained the same until the year 2002. As one of the biggest assemblers and embellishers in the industry, Sellita had always taken ETA movements and personalized them for various watch brands all over the world. In 2002, however, something happened that turned the entire industry upside down. Nicolas G. Hayek, head of the Swatch Group’s ETA—the world’s largest manufacturer of mechanical movements—decreed that the company would only sell kits, known as ébauches, to companies outside the group until the end of 2010. Since ETA delivers movements to well over 90 percent of all mechanical watch brands, this caused a flurry of activity in the watch industry. All of a sudden, and within the next nine years, everyone was going to need a new source for Swiss-made mechanical watch movements. Sellita’s president, Miguel García, reacted immediately. “Sellita has a big responsibility in our industry,” he explains. “Our customers trust us and trust that what we are doing will also benefit them.” It didn’t take García long to decide that his company needed to develop its own products if both it and its customers were going to survive after 2011, which will certainly represent the dawn of a new era in the Swiss watch industry. García began by developing a new line of movements based on the dimensions of the existing calibers most used today. These new Sellita movements needed to be just as reliable, and above all fit in the existing cases and machinery set up for the standard ETA sizes. With the support of Sellita’s customers and suppliers—the latter actually even investing in new machinery—the company has now indeed created a line of new movements. Until now, Sellita has embellished and finished about one million movements annually. This figure represents about 25 percent of Switzerland’s mechanical production, according to García... |
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Scuba Steve 3T WIS
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I for one hope more and more Sellita movements evolve. It can only better the industry. I feel that as been stated the issues many have had with the SW200 movement is more to blame on the final assembly of the watch rather the movement. Many of the low line watch makers just throw the movement in. There is no precise regulation. It is not really any different than the ETA 2824. I have some higher end watches with this movement and they are very accurate. I have some cheap watches with a 2824 movement and they are basically crap at time keeping. I wish Sellita would knock some of the ego out of ETA. I am really anxious to hear some feedback on the chronometer grade movement Sellita offers. |
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Skipdawg 3T WIS
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Well even though I have not bothered getting a watch with the movement yet I hear it is still better than the movements coming out of China and Russia but those are rapidly getting better and better. Both have come along way fast in the last 3 to 5 years. Japans movements from Citizen, Seiko and Orient already compete toe to toe very closely with Eta. So the next couple years should be very interesting in movement developments. 2008 could be Sellita's year if they take advantage of what all is going on to get highly recognized and respected. |
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dho25 3T WIS 
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Sellita are good movement but their price is too high ! Quality is similar to the basic ETA but the price is 30-40% more ! This alternative is currently expensive. |
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Scuba Steve 3T WIS
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Sellita appears to be practicing Capitalism at it's finest. You can pay what we want and get your movements right now or take your chances and wait for ETA. |
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e.avery 3T WIS 
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I do not know if it is taking a chance with ETA or a sure bet that you will loose. ETA selling plates and parts or allowing the suppliers of the parts to sell them off the reservation was a major quality control problem for ETA. They were taking all of the burden or blame and were not at fault. The plates said ETA so it must be an ETA. That was most of the time not true, accurate, or at least misleading. A quick story and I am done. This one marketing company that sells watches started IP plating the rotors of the 7750's that they were having put in watches. The rotors froze up due to tolerance changes due to the IP plating process. That was not ETA's fault, they said nothing as usual and moved on. Who do you think plated and decorated the movements? ETA is the Swatch Group and they have not made the decisions nor purchased the companies they have by being asleep at the switch. Schools are easy to create and a tax write off at that. Watch makers would be created if it was in the plan of the board of directors to do so. Laws, judges, and lawyers there is more than one way to skin a cat gentleman. |
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Scuba Steve 3T WIS
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I think I may have been misunderstood here. I am referring to the small watchmaker that has to make the hard choice of buying alternative movements and getting their watches to the market now or wait for ETA movements that are backlogged and getting harder to get. For example, I follow the Ocean7 brand pretty close and have a few of their watches. One thing Mitch always says when he is designing a watch when asked about what movement it will have is it's not as much what movement, but when movement. It is really tough for the little guy to source the quality ETA movements from what I have been reading. I imagine ETA is still the preferred movement when they can be obtained. |
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e.avery 3T WIS
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Steve I did not misunderstand you, but I do not believe that ETA is interested in the small watch makers. There is economy of scale, and how are they going to raise the prestige of there top tear brands with out limiting the supply of movements. There has been a lot of time and money put on this topic. This has been posted a ton of times more than likely. http://www.sellita.ch/default.htm |
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oagaspar Site Founder
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as usual Eric great analogyhand6.gif I have 5 SW200's right now and 1 being the COSC version...all running fine but my issue is still cost being equal to eta base watches:? maybe I have been affected by seeing Asian clones and the Asian eta being sold at much lower prices and can't see why a clone itself the Selitta is garnering more money and is so easily accepted when the Asians have perfected cloning the eta years ago....does the Selitta being 95% Swiss mean that much to WIS or is it the prestige of having a watch say Swiss Made on the dial?watch2.gif |
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Skipdawg 3T WIS
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oagaspar wrote: as usual Eric great analogyhand6.gif I have 5 SW200's right now and 1 being the COSC version...all running fine but my issue is still cost being equal to eta base watches:? maybe I have been affected by seeing Asian clones and the Asian eta being sold at much lower prices and can't see why a clone itself the Selitta is garnering more money and is so easily accepted when the Asians have perfected cloning the eta years ago....does the Selitta being 95% Swiss mean that much to WIS or is it the prestige of having a watch say Swiss Made on the dial?watch2.gif That would be my assumption on it! |
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e.avery 3T WIS
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But do not underestimate the meaning of that simple phrase. There is a lot implied in those words, and fashion costs. If you are not able to raise the price on a movement because you are racing to the bottom with the Oriental production that is afforded many more government incentives. Is it smarter to limit production using what ever means you have at your disposal, and improve the movements and your brands that are making you the profit, or would you continue the race to limited profitability. Even Hamilton will find an increase if there is a value be it real or implied. ETA went to war with its self, and that never works long term, ask anyone at Rolex. |
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sandoz 3T WIS
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From Skipdawg : Japans movements from Citizen, Seiko and Orient already compete toe to toe very closely with Eta.Not quite toe to toe since, unlike all eta movements, few or none of the mechanicals of the 3 japanese manufacturers can be hacked--a significant problem for those of us who have to regularly synchronize our watches. |
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e.avery 3T WIS
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The funny thing is I just got a watch that has a SW200 Movement. Chalk that one up to one of those life experiences, I guess I will have to shut up now. +1 on that hacking feature hand6.gif |
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Eeeb 3T WIS 
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sandoz wrote:
Or for those of us who wear a watch because we want to know what time it really is... watch2.gif |
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oagaspar Site Founder
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1st of all only Seiko&Orient don't hack in their lower end models but the higher end models do and Miyotas are now hackable in certain watches.... Seagull being the largest movement manufacturer in the world has hacking movements and made in Japanwatch2.gifI have many Asian engined watches that run great even though Swiss is my 1st choice and dominate my collection.I have been collecting movements for the past couple years and have found many(asians) that are comparable to eta just not Swiss madehand6.gif....btw just because a watch is quartz does not mean it is accurate....not by far as most are just cheap and "heartless" as Ken would say(epecially when the battery is ready to crap out... personally I wouldn't pay $1600.& up for a high end quartz when it could be a Swiss ETA or something along a nice automatic!...so I guess what I am trying to say is you get what you pay for...:Djust my 2 cents |
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Eeeb 3T WIS
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oagaspar wrote: personally I wouldn't pay $1600.& up for a high end quartz when it could be a Swiss ETA or something along a nice automatic!...so I guess what I am trying to say is you get what you pay for...:Djust my 2 cents Oscar, we agree on something besides the Indians! Neither would I! I've never bought a watch for $1600... my most expensive quartz (a thermocompensated Longines VHP Perpetual Calendar -- as good as it gets and made by ETA too!) cost me $625 new from a jeweler. (I'm a good shopper -- it comes from my Swiss background. :D) It's just my opinion but no mechanical offers such bang for the buck. (It's even rated to 200m but still looks nice enough to wear with a tux!) But I admit, in the final analysis, we are dealing with taste. To me fine quartz tastes just as good as fine mechanical. I realize that's not true for everybody. |
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oagaspar Site Founder
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I agree Eeeb!....sometimes finding the deal is as Sweeeet as the watchhand6.gif I picked up a mid-size Breitling SuperQuartz for $500. and it is Awesome imho....if you look hard enough or just wait you will find it Buddycool10.gif |
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Eeeb 3T WIS
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oagaspar wrote: I agree Eeeb!....sometimes finding the deal is as Sweeeet as the watchhand6.gif I picked up a mid-size Breitling SuperQuartz for $500. and it is Awesome imho....if you look hard enough or just wait you will find it Buddycool10.gif I've been looking for a good Breitling... just haven't found it yet. (Some of their SuperQuartzs are the same movement as in the Longines.) Tribe was off tonight... felt like I didn't have anything to do! |
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oagaspar Site Founder
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How bout'dem Browns! |
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Paxman 3T WIS
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The August IW has an informative article on Sellita. Check it out!! |
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Scuba Steve 3T WIS
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My latest baby, the Ocean7 LM-2 has the Sellita 200 in it. I have had it on since I received it Wed. morning. So far after 48 hours, +3 seconds. Hope it stays on that track. hand6.gif |
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WatchBear Guest
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My only SW200 runs -3 in 48 hrs |
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jclevoy 3T WIS
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Does it have hacking seconds, and does it have the quickset Date? Scuba Steve wrote: My latest baby, the Ocean7 LM-2 has the Sellita 200 in it. I have had it on since I received it Wed. morning. So far after 48 hours, +3 seconds. Hope it stays on that track. hand6.gif Last edited on Sat Aug 25th, 2007 03:00 pm by jclevoy |
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Scuba Steve 3T WIS
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jclevoy wrote: Does it have hacking seconds, and does it have the quickset Date? Yes and Yes! hand6.gif Just a quick update. I just check the LM-2 against the atomic clock. I am 2 seconds fast. No adjustments since I put it on Wed. morning. Guess the got this one dialed in right! smile8.gif |
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KenC Admin 
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OldeCrow wrote: Actually Selitta has been around as long as ETA has. Hey, Crow...how have you been? I think the main problem here is that several manufacturers, who shall remain nameless( Invicta, Bathy, etc. :P) have used the junker grade sellita in liue of a higher grade ETA and have been selling them off at the same premium. Additionally, they have been somewhat dishonest in their approach by stating that one would be getting an ETA or Sellita movement, knowing they would be shipping with Sellita only! |
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sandoz 3T WIS
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oagaspar wrote: How bout'dem Browns! megaditto, buddy |
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e.avery 3T WIS
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Honestly I believe that they are trying to get Sel. movements and spend the same on them as they did on the ETA. Sel. is more expensive by a long shot 25% to 30% (not precise do to me not caring to do the math) if you want the same quality of the ETA. |
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